Our Logo
As a symbol of our chosen family, we are proud of our logo. We kindly request that you follow these guidelines to ensure it always looks its best. Our logo is always the combination of our icon and the wordmark.
If you are using Adobe Creative Cloud, you can add the brand asset library.
Primary Logo
The SNAPIQS logo (Purple, left) is our primary logo. The black and white variants should be used only when legibility is a concern and when there is purple present in other parts of the composition. The purple and black logos should be used on light colored backgrounds while the white logo should be used on purple or dark colored backgrounds.
Guidance
The SNAPIQS logo (Purple, left) is our primary logo. The black and white variants should be used only when legibility is a concern and when there is purple present in other parts of the composition. The purple and black logos should be used on light colored backgrounds while the white logo should be used on purple or dark colored backgrounds.
Clear Space
Make sure to keep clear space of 50% (shown as “x” above) of the SNAPIQS symbol around the logo for proper spacing on both horizontal and vertical logos.
Minimum Space
In small spaces, make sure the logos have a width of at least 60px (horizontal) and 30px (vertical) in digital or 22mm (horizontal) and 11mm (vertical) in print.
Typography
Our brand fonts are “Commuters Sans” and “Poppins”. Use them to express our personality and maximize legibility. We want to be both approachable and accessible for all.
Logo Misuse
It is important that the appearance of the logo remains consistent. It should not be reinterpreted, modified, or added to. Its orientation, color and composition should remain as indicated in this document.
Thank you
If you are having trouble with anything in this guide, you are missing brand elements, or you are unsure if your communication best represents the Southern Nevada Asian Pacific Islander Queer Society (#SNAPIQS) brand, please contact at snapiqs@gmail.com or marketing.snapiqs@gmail.com or join our Slack Channel.
